Many potential customers have to say one thing: "I sign if I need something ...." will contact you NEVER!
Since the "buy button" been at your potential customers (and all other) is not yet invented, most companies will remain in the computer science industry (and not only in this) have no choice, as the potential directly to clarify the customer and asking. Part of the problem can be covered with various marketing campaigns, but the most direct and quickest route to new customers and remains the telephone cold-calling.
This approach is useful because:
Because the potential customer is still not possibly know that you already have a problem for its solution. Because he
in direct talks soon finds out whether he accept a solution or a product more closely or not.
Because you feel if a visit worthwhile.
Because people want it now, despite all the technological possibilities of people still like ...
Because you feel through direct dialogue with potential customers over time, what moves them and what problems they have ...
It is important to know that scientists have found that is not so important WHAT you say but how you say it, so as to come off. So go ahead, start simple!
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